An SEO friendly profile on social media plays a major role in improving visibility online. Try to be as descriptive as possible when filling out the “Information” and “About” section on your social media profile. Be sure to use phrases and words that best describe the business. This makes it possible for search engines to catch these when a search is entered.
Remember to include necessary information such address, state, city, and zip code when filling out your Facebook page. This is particularly important for local searches. You could include links to your business to increase exposure as well.
All posts, tweets, pin descriptions, and Facebook updates need to be keyword optimized for the business. Sharing keyword optimized content on Facebook and Twitter also makes it easier for Google to index the content, hence increased visibility to the site. You should, therefore, consider sharing content already published on your website on these social channels to give it an SEO boost as well.
If you aren’t on Google Plus already, take a few minutes to sign up. Be sure to fill up every field in the sections, and most importantly, the ‘About’ section. Unlike other social channels, Google Plus allows you to include a link or two to your profile.
You could add a link to your business website or blog on the profile for more points. Aside from signing up with Google Plus, spend at least 10 minutes of your time every day do create/publish content on the page. Doing this creates an avenue for the info to show up in Google’s SERPs.
Google+ listing enables search engines (e.g. Google) to find local businesses with ease. Creating a listing on the same therefore gives your business a 97% chance of being found when a search is entered on a local search engine.
Any good local SEO services will recommend updating the details appropriately for customers to connect with the business easily. Some of the details you should include in the listing are a phone number, working hours, and business address.
Link building is a key factor in search engine optimization. Google values website to website relationships, which is why you need to allow content sharing from one site/blog to the other.
The links created, however, need to be live and working; otherwise, this would have an adverse effect on the page’s rankings on search engines. Accepting links from other quality and similar websites, as well as linking to them as well is, therefore, good for SERP ranks.
About the Author: Stephen Ball is the author of this guest post.
Anmol & his bunch of designers at 42Works surpassed all my expectations — be it design, speed or delivery. His organisation has certainly been the best experience I have encountered with outsourcing. I will certainly recommend them again. They are now my “Go-To-Guys” for all projects.
The thing that I liked the most about 42Works was their customer interaction chats. They are very comfortable in explaining complex tasks. I have thrown the kitchen sink at them time to time and they have bounced successfully every single time. I am yet to see a crisis which they couldn’t resolve. I fully recommend their services.
Excellent service all round. Took time to understand the requirements of the job – suggested good improvements and then set about providing a first class service. Very responsive, quick turnaround and the end result was exactly what we wanted. Would definitely use again and thoroughly recommend to anyone else.
I have had the pleasure of working with 42works team on a number of projects over a variety of different platforms and solutions. At every turn, 42works has provided outstanding and responsive technical solutions and often a more elegant result than was originally anticipated. I would highly recommend them for your projects.
Very fast, quick replies, good communication. This job required a lot of small details and they always came through with a solution. I hope to work with 42Works for the long term.
Said it a dozen times already — A team of truly dedicated, motivated, and great coder. Moreover, their designers have a strong understanding of the importance of quality assurance.
This was a challenging job for a challenging client and 42works came through with flying colors. They were able to resolve a few issues that my other programmers struggled mightily with and I would hire them again in a heart beat.
I have worked with 42Works on several of my projects and they have always delivered work on time with 100% top notch quality. I am intact working on a project now, 42Works is my go to guys for any website related projects.
The best thing about the Anmol & 42 works team is that they know what I want and need before I even do. I am astonished at how smart, professional and easily available their services are. Had I known them about 5 years ago I’d have saved a lot of wasted efforts on projects. No one is like Anmol. In a world of imitators he is the real deal!
The thing that I liked the most about 42works was their customer interaction chats. They are very comfortable in explaining complex tasks. I have thrown the kitchen sink at them time to time and they have bounced successfully every single time. I am yet to see a crisis which they couldn’t resolve. I fully recommend their services.